The opening of Phoenix Mall of Asia in Bangalore is set to redefine retail landscape with a collection of the most loved brands from Apparel Group including Bath & Body Works, Aldo, Charles & Keith, La Vie En Rose, Beverly Hills Polo Club & Aldo Accessories.

27th October 2023, Bangalore: In line with Apparel Group’s commitment to providing exceptional retail experiences, the group makes a debut for their leading lifestyle brands in newly launched Phoenix Mall of Asia in vibrant city of Bengaluru. This expansion falls under Apparel Group’s ongoing plans to elevate shopping experience by bringing highly sought-after brands closer to their customers in Bangalore.

The new launch features an array of prestigious brands by Apparel Group such as Bath & Body Works, Aldo, Charles & Keith, La Vie En Rose, Beverly Hills Polo Club & Aldo Accessories. These brands represent a diverse range of products and styles, catering to the unique needs of Bangalore’s vibrant and cosmopolitan population. From the elegance of Charles & Keith, Aldo to the comfort and style of Beverly Hills Polo Club, and the indulgence of Bath & Body Works, our new stores will offer exceptional experience to shoppers who seek quality and variety.

Mr. Tushar Ved, President of Apparel Group India Pvt Ltd. expressed his enthusiasm, “We’re delighted to announce the launch of six new stores from the Apparel Group in Phoenix Mall of Asia. Our strategic expansion not only strengthens our brand positioning but also reaffirms our role as the gateway for international brands looking to make their mark in India. These new store openings reflect our unwavering commitment to bridging the gap between global fashion and the discerning Indian consumer..”

Mr. Abhishek Bajpai, CEO of Apparel Group India Pvt. Ltd. shares his insights about the expansion, ” We are thrilled to bring the best-in-the category lifestyle brands to Bangalore, and our team has worked tirelessly to ensure that each store reflects our expertise and commitment to excellence, delivering an exceptional shopping experience to our customers. This expansion is a testament to our dedication to serving our customers and providing them with world-class brands and experiences.”

Apparel Group’s expansion in the Indian retail landscape continues to elevate the standing of internationally esteemed brands. The recent opening of newly introduced stores in Bangalore’s Phoenix Mall of Asia reaffirms the mission and vision that Apparel Group is dedicated to delivering. It remains unwavering—to exceed expectations every day and provide valued customers with the best in retail experiences.

About Apparel Group (India) Pvt. Ltd.:

Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy – Dubai, United Arab Emirates. Today, Apparel Group caters to thousands of eager shoppers through its 2025+ retail stores and 80+ brands on all platforms while employing over 20,000+ multicultural staff.

Apparel Group has carved its strong presence in the GCC and expanded thriving gateways to market in India, South Africa, Singapore, Indonesia, Thailand, Malaysia, and Egypt. Additionally, clear strategies are in place to enter emerging markets such as Hungary and Philippines.

Apparel Group has created an omni-channel experience, operating brands originating from the USA, Canada, Europe, Australia, and Asia. The brands include leading names in fashion, footwear, and lifestyles such as Victoria’s Secret, Victoria’s Secret PINK, Charles & Keith, Aldo, Aldo Accessories, Bath & Body Works, Tim Hortons, Inglot, Call It Spring, Anne Klein, Herschel Supply Co., R&B, Beverley Hills Polo Club, La Vie En Rose, and Daiso Japan. Apparel Group owes its amazing growth to the vision and guidance of its dynamic Founder and Chairwoman, Mrs. Sima Ganwani Ved, who has taken the company from strength to strength since its inception in the last two decades.